Intercultural Business Communication, 6th edition
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Prepare future managers to face the differences in business communication across cultures.
With the globalization of the world economy, it is imperative for current and future managers to be sensitive to the differences they will encounter in intercultural communication. To help make students aware of these differences, Intercultural Business Communication contains practical guidelines and information on how to conduct negotiations across countries, write business letters in different societies, and includes the general “dos” and “don’ts” in international business.
Published by Pearson (July 14th 2021) – Copyright © 2022
ISBN-13: 9780137515455
Subject: Business Communication
Category:
Description
Table of Contents
Brief Contents
- The Nature of Intercultural Communication
- Universal Systems
- Contrasting Cultural Values
- Cultural Shock
- Language
- Oral and Nonverbal Communication Patterns
- Written Communication Patterns
- Global Etiquette
- Business and Social Customs
- Intercultural Negotiation Process
- Intercultural Negotiation Components
- Laws Affecting International Business and Travel
